"We believe in a society that values creativity, imagination and expression. We believe the arts generate growth and tourism. We believe the arts enhance our reputation. We believe the arts enrich our lives. We believe in the value of the arts.
The National Campaign for the Arts ensures that the arts are on local and national government agendas and are recognized as a vital part of contemporary Irish life."
Read more on the NCFA website and there's more information on the campaign in this article from The Irish Times.